Chandigarh, January 08, 2020: Fastrack, India’s leading and celebrated youth accessories brand strengthens its presence in the smart wearable category with the launch of Fastrack Reflex Beat. This is the fourth variant in the Fastrack Reflex series since the launch in 2017. With this launch, Fastrack Reflex Beat becomes the only fitness brand in India which is certified by the National Health Academy.

As a new updated band from Fastrack, Reflex Beat has a Heart Rate Monitor which helps in measuring heart rate at any given point of time. The band records heart rate automatically every 5 minutes, which gets recorded on the app and can also be viewed on-demand. The user can later see their minimum to maximum heart rate trend in a day on the Reflex App. This presents a trend report of the heart rate which can be referred to during any anomaly.

Speaking about the launch, Mr. Ayushman Chiranewala, Marketing Head, Fastrack said, “Fastrack, as a brand has taken pride in leading the conversation regarding youth fashion and trends and fitness, is one trend which is here to stay. With each smart band introduced under Fastrack Reflex, we have endeavoured to bring feasibility for the GenZ fashion. This generation is constantly on a lookout for tech-related, feature-rich products and we aim to fulfil this desire with Reflex Beat and make their lives easy and on the go.”