New Delhi, 01.03 2024: Cheval Collection, the award-winning luxury serviced apartments showcased its portfolio at SATTE 2024. Cheval Collection currently operates eight Residences and one Maison in London, three Residences in Edinburgh and one Maison in Dubai, with over 800 unique and varied apartments to choose from.

After a hugely successful visit to SATTE in 2023, leading luxury apartment and hospitality brand, Cheval Collection’s presence at the 2024 SATTE Expo event to network and build valuable business relationships with key stakeholders in this booming market.

Key industry reports from Quarter 4 of 2023 show that outbound tourism from India is at an all-time high which is reflected in the 12% year-on-year increase in bookings to Cheval Collection properties in London, Edinburgh and Dubai from Indian visitors travelling overseas.

Doug Greenwood, Director of Sales & Marketing at Cheval Collection who attended the exhibition explains “our attendance at SATTE 2024 clearly demonstrates the importance of the Indian consumer travel market to Cheval Collection. India is already a prosperous market for us across The UK and the Middle East, but we are looking to double the share of the Indian market through active promotion and events like SATTE are perfect for that.”

Cheval Collection announced the opening of its first international property Cheval Maison – The Palm Dubai, which came to market in April 2023 and turned out to be the brand’s most successful opening to date with 7,500 room nights booked in the first 100 days.

Commenting on Cheval Collection’s growth ambitions, Doug Greenwood, Director of Sales & Marketing at Cheval Collection says: Now that borders are open and visa requirements have settled down, our pipeline of openings is a true testament to the levels of demand we’re seeing from India and across the globe - Cheval Phoenix House is opening its doors in summer 2024 and Cheval Maison – West Regent Glasgow will be opening in 2026.

“We’re also looking to expand the portfolio by four properties per year, with firm expansion plans across the UAE and the Middle East, with a focus on Dubai, but with a keen interest to explore opportunities in Saudi Arabia if they arise.”

Cheval Collection is exhibiting at SATTE 2024 in conjunction with TRAC, Cheval Collection’s Indian Sales Representatives. The three-day event will consist of travel trade meetings, networking opportunities and discussions to cement key relationships in the growing Indian market. Cheval Collection’s dedicated reservations and sales teams possess in-depth market sector knowledge, enabling them to consistently deliver high quality service, not just for clients of our London and Edinburgh properties, but also on behalf of our accommodation partners nationally and internationally.

SATTE is recognised as Asia’s Leading travel and tourism exhibition to conduct business, share knowledge, exchange ideas in order to arrive at solution-driven innovations to accelerate the pace of the growth of the industry. SATTE is well-supported by the Ministry of Tourism, Government of India, National and International Tourism Boards, Indian and International travel and trade associations and organizations amongst others.


About Cheval Collection:

Cheval Collection is an award-winning hospitality group with thirteen luxury all-apartment locations in London, Edinburgh and Dubai, guaranteeing a warm welcome and an unforgettable living experience. Get to know these historic and intriguing cities from a spacious apartment, mews house or penthouse in one of our luxury Residences or Maisons, with the benefit of a fully equipped kitchen and dedicated living space at your disposal. All our apartments are designed to accommodate guests for any length of stay.With a range of accommodation options in prime locations, we promise to settle you into your perfect London, Edinburgh or Dubai home, either for a blissful getaway or a relaxing extended stay. Each one of our luxury locations has its own unique character, whilst still maintaining the same professional service standards. As a leading luxury accommodation provider, the team at Cheval Collection understands the meaning of excellent hospitality, and we aim to deliver nothing but the best.

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