Since launch, Lukson has recorded a sustained 25 percent month on month growth rate, signalling strong product market alignment and repeat customer adoption. Within the first six months of operations, the brand has served over 20,000 customers, achieving more than 99 percent customer satisfaction, reinforcing consumer trust across quality, pricing transparency, and overall buying experience.

Today, Lukson offers over 1,500 unique jewellery designs across online and offline channels, spanning earrings, rings, necklaces, and bracelets crafted with SGL certified lab grown diamonds. New collections are introduced every 15 days, enabling the brand to remain trend responsive while sustaining engagement across categories.

The onboarding of actor Vaani Kapoor as Brand Ambassador has further strengthened Lukson’s positioning at the intersection of modern elegance, ethical sourcing, and aspirational affordability. The association reflects the brand’s intent to build cultural relevance alongside commercial scale.

Currently operating five offline retail stores across five cities, Lukson plans to scale to over 30 stores across key Indian markets, reinforcing its omnichannel strategy and enabling deeper consumer access through experiential retail formats.

Speaking on the brand’s growth trajectory, Anand Lukhi, Founder and CEO, Lukson, said, “Lukson was created around a simple insight that modern consumers want jewellery that reflects both personal style and personal values. Lab grown diamonds allow us to offer the same brilliance and craftsmanship associated with fine jewellery while addressing concerns around sustainability and transparency. Our growth validates that conscious luxury is no longer niche. It is becoming the new mainstream.”